From the Blog

Your fonts are one of the most important elements of your brand as it defines the vibe of your brand.

What matters most is that your fonts call back to your brand identity.
They should make it easy for your customers to know the tone and personality of your business.
What do your fonts say about you? What emotions should your customers feel when they see them?
Your fonts have the potential to truly impact how customers understand you as a business!

Your branding on social media should help your readers get to know, like and trust you. Yet if your branding feels flat or off in some way, it can leave you feeling unconfident in your brand identity, or worse, turning away potential customers.

If you have ever asked yourself what branding actually means, what exactly you need for your business, and how to go about choosing for the right person to help you with bringing your dream business into a reality… this is for you!

In this post I will lay out my branding process step-by-step, so you’ll know exactly what to expect.

4 logo variations every brand should have   One of the most exciting elements of starting your business is creating your brand. Each element enhances your business’s personality, from your brand colors, fonts and finally – logos. Although...