From the Blog

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How to Build a Homepage that Converts

How to Build a Homepage that Converts

Building your website for your passion business is essential to connecting with your audience and growing your brand, and the most pivotal page on your website is your homepage. Why? Because in most cases it’s the first page your visitors will see! And you don’t want it to be the only website your visitors will see…

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How To Use Fonts To Enhance Your Brand

How To Use Fonts To Enhance Your Brand

Your fonts are one of the most important elements of your brand as it defines the vibe of your brand.

What matters most is that your fonts call back to your brand identity.
They should make it easy for your customers to know the tone and personality of your business.
What do your fonts say about you? What emotions should your customers feel when they see them?
Your fonts have the potential to truly impact how customers understand you as a business!

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3 Branding Tips to Elevate Your Social Media

3 Branding Tips to Elevate Your Social Media

Your branding on social media should help your readers get to know, like and trust you. Yet if your branding feels flat or off in some way, it can leave you feeling unconfident in your brand identity, or worse, turning away potential customers.

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How to Manifest the Business of Your Dreams

How to Manifest the Business of Your Dreams

If you are like me, when you want something, you really WANT IT NOW and you are ready to move mountains to get it.
You are used to working hard and getting the things that you are working towards.
But what if it’s not working the way you want?
Read my 4 tips on how to manifest your dream business.

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Learn How to Create Professional Images To Boost Your Brand

Learn How to Create Professional Images To Boost Your Brand

Your website is the first place potential customers will go to get to know the real you. And this is exactly what we want – we want your visitors to really get to know you!
High quality images that match your brand give your visitors a professional image of your business (see what I did there ;))
We want to present you in the best possible light, and for people to form a connection with you as soon as they arrive.

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My Step-by-Step Branding Process

My Step-by-Step Branding Process

If you have ever asked yourself what branding actually means, what exactly you need for your business, and how to go about choosing for the right person to help you with bringing your dream business into a reality… this is for you!

In this post I will lay out my branding process step-by-step, so you’ll know exactly what to expect.

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4 logo variations every brand should have

4 logo variations every brand should have

4 logo variations every brand should have   One of the most exciting elements of starting your business is creating your brand. Each element enhances your business’s personality, from your brand colors, fonts and finally – logos. Although...

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Kaisa-Kapanen-Passion-KickStarter-2-sq

Hi there, I’m Kaisa!

I’m your coach, friend and webdesigner when you want to get serious about your Passion project and make it into a business with a beautiful online presence.

I’ll help you with tech, design and courage. Contact me and we’ll create some magic for your Passion Business!

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